When it comes to product identification, there are several options: direct screen printing or applying an adhesive label. While screen printing has long been favored by many companies, adhesive labeling has now become the more advantageous solution.
More flexible, cost-effective, and capable of delivering superior quality, the benefits are numerous.
A more versatile visual outcome and features
Adhesive labels offer great design flexibility. Thanks to modern printing techniques, they allow for the reproduction of fine details, vibrant colors, and even specific effects such as gradients, gold foiling, and transparency effects.
Another advantage of adhesive labeling, particularly in the cosmetics industry, is the possibility of integrating booklet labels. These labels are especially useful for small containers (where space is limited) that have strict regulatory requirements due to the need for extensive information.
Therefore, adhesive labels open up far more possibilities than screen printing, both in terms of materials, textures, and functionalities.
A more cost-effective and flexible solution
Screen printing requires specialized equipment, suitable inks, and lengthy preparation steps (frame creation, cleaning, drying). These constraints lead to higher costs, especially for small and medium production runs, which significantly raise production costs.
Adhesive labeling, on the other hand, allows for a more flexible and economical production process. In case of changes in standards, products, or product line expansions, all you need to do is adjust the label roll with your printer! Our adhesive labeling machines are designed to accommodate different label formats and types, enabling our clients to be more responsive and diversify their product ranges more easily.
For example, the Ninon Mix can adapt to cylindrical, conical, rectangular, and oval containers while maintaining smooth throughput and precise application.
Simplified stock management
One of the disadvantages of screen printing is that it requires large production runs to amortize setup costs. The situation becomes even more complex when design changes or regulatory updates need to be made.
With adhesive labeling, it’s possible to print in small batches and quickly modify visuals based on market needs. This solution is ideal for businesses that want to adjust their production without incurring additional costs! Furthermore, adhesive labeling also helps reduce waste, which is an important factor for companies concerned about their environmental impact.
A key collaboration for successful labeling
The successful operation of a labeling machine relies on effective coordination between the client, the machine manufacturer, and the printer.
We work closely with numerous printers daily, allowing us to anticipate potential constraints.
A strategic choice for optimized labeling
Adhesive labeling offers many advantages over screen printing: better print quality, reduced costs, easier stock management, and an environmentally friendly approach.
We also provide filling machines and capping machines, ideal for carrying out all the packaging operations associated with labeling. A complete solution to optimize your production and enhance efficiency.
